Personalize Customer Engagement With Clienteling
Enable store associates to become personal assistants and brand ambassadors, providing personalized customer engagement that creates memorable experiences with Manhattan Active® Point of Sale’s Clienteling.
Talk to an ExpertDeliver Differentiating Personalized Service in Stores
Point of Sale
Experiential stores, showrooms, and stores-within-stores are some of the ways retailers are transforming store formats to enhance the customer experience. These modern store formats go beyond browsing and buying, offering new capabilities and services that create memorable experiences.
Manhattan Active Point of Sale stands out with its Clienteling capabilities, empowering store associates to build emotional connections with customers. Mobile Clienteling features, combined with Manhattan Active Point of Sale's comprehensive customer information, equip store associates with the tools to personalize and enrich customer interactions anywhere in the store. These capabilities foster enduring customer relationships, increasing customer loyalty, retention, and spending.
Appointments and Waiting Rooms
With the Manhattan Active Point of Sale appointments tool, store associates play a crucial role in setting up and managing customer meetings. This tool ensures that customers receive dedicated time with their preferred store associate for personalized shopping assistance. Associates can also use appointments to schedule and manage customer follow-ups via email, phone, or text message, further enhancing the customer service experience.
Digital Workspaces
Digital workspaces enrich and streamline the shopping process for customers. They enable store associates to work with customers to aggregate items under purchase consideration, providing a temporary space for customers to collect and compare items before adding them to checkout.
Suppose the customer is still considering the purchase. In that case, the store associate can share details of the items under consideration from the Manhattan Active Point of Sale product catalog by email or text, lookbook, or added to the customer's omnichannel wishlist. The wishlist feature allows store associates to track customer's product desires across sales channels, further enhancing the shopping experience.
Lookbooks
With Manhattan Active Point of Sale, store associates can leverage lookbooks as a powerful tool for store associates to connect with their customers. By customizing, presenting, and sharing curated products in an interactive digital brochure produced directly from Manhattan Active Point of Sale, store associates can foster a personalized shopping experience by creating and sharing tailored suggestions based on customer purchase history and preferences.
Key Takeaways
- Reinforce the role of store associates as personal assistants and brand ambassadors who orchestrate immersive customer experiences.
- With mobile clienteling, store associates will have the flexibility to offer personalized service anywhere in the store, adapting to each customer's unique needs.
- Utilize digital tools such as appointments, digital workspaces, and lookbooks to enhance in-store experiences, demonstrating the brand's dedication to personalizing in-store customer engagement.
Related Insights
Omnichannel Customer History
Learn how Manhattan Active Point of Sale presents omnichannel customer history and preferences to store associates to enable greater personalization.
The Importance of Consultative Expertise
Read the Unified Commerce Benchmark to see how retail leaders utilize consultative selling in-store to build feverish customer loyalty.
Assisted Selling
Discover how to empower store associates to expertly provide product assistance to customers anywhere in the store with Manhattan Active® Point of Sale Assisted Selling.
Looking to offer a more personalized store shopping experiences to your customers?
Explore how Manhattan Active Point of Sale's clienteling capabilities enable store associates to offer personalized store services that create memorable customer experiences.